Insights

Web and digital marketing tips and insights to help you sustainably grow your business.

To Do List – November 2022

Ready to upswing your business? Here’s my monthly list of 10 tasks that are critical for maintaining optimal website health and digital marketing effectiveness. Here’s how it works. Read through the list and tick the Request

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Four ways to increase landing pages conversions

Four ways to increase landing page conversions

Make your landing page mobile-friendly Get insights from Google Analytics A/B test your landing pages with different heading and call to actions Tighten your alignment between your Google Ads campaigns and your landing page experience  

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Help people find your site on Google

Help people find your site on Google

Do you know what people are searching for when they find your site on Google? Is your site appearing for the queries that you expect? These may seem like fairly straightforward questions, however, I’m willing to

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55 Ways I Can Help Grow Your Business

55 Ways I Can Help Grow Your Business

If you’re a small business owner, you know marketing has become complicated. Where are your potential customers? Google, Facebook, TikTok? It’s confusing for SMBs to know where best to focus their marketing efforts. If you’re not

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A Checklist for Local SEO

A Checklist for Local SEO

A checklist for local SEO Local SEO is a strategy to connect with your local customers. Search engines like Google and Bing base their search listings on signals such as local content, social profile pages, links,

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7 Strategies SMBs Can Use To Get More Clients

7 Strategies SMBs Can Use To Get More Clients

Busy SMBs under-prioritise marketing mainly because they don’t have enough time. But they acknowledge that marketing is important to meet their top priority to get more clients. How’s your business doing? Here are seven strategies you

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The First Step To More Customers

The First Step To More Customers

The amount of content on the web about getting more customers is mind-boggling. Most of it is long-winded and make it seem like a huge process which it doesn’t need to be. Take this step today

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